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Loop
Rethinking Feedback

Independent project, 2023

OVERVIEW

A Museum accessibility campaign that aims to bring the visitors to the center of the experience. By considering the pre, during and post museum experience as equally vital, the objective of this project is to create an inclusive feedback method based on real time and reflective feedback, in order to potentially make the expansive museum experience more accessible. 

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BREAKING DOWN THE PROBLEM

Museums are increasingly trying to become more accessible. 

but  why have museums been so inaccessible in the first place?

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As long as museums take accessibility measures that are not informed by people with disabilities, they will continue to be inaccessible and make people with disabilities feel separated, uncomfortable, and not considered.

lack of relevant feedback by those whose experiences are the most useful

speculation

inaccessibility

giving people with disabilities the opportunity to easily and openly voice their reactions

informed and considerate designs

relevant feedback

There is an opportunity to create a productive feedback loop by actively involving the target audience within the design process 

How might we optimize the feedback process to make museums more accessible?

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KEY OBJECTIVES

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  • Bring visitors in the center of the experience to receive the most accurate input

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  • Improve museum experience for visitors (especially visitors with disabilities that have trouble physically accessing the museum itself or the spaces within it) 

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  • Minimize the gap between museums and their visitors

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  • By asking for the advice of people with PWD museums take a step towards being more inclusive institutions

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WHAT DO THE USERS CARE ABOUT?

MUSEUMS

VISITORS

cost of implemented method

how to keep visitors coming back

being able to gather data in an efficient way and form so it's easy to analyze

collecting feedback that is easy to interpret/ understand

prioritizing accessibility 

a fun museum tour

An informative, engaging, productive
visit

being able to give feedback that will be considered, quickly, and without interrupting the museum exeprience

Creating a community around this process

having the freedom to express their thoughts their own way

not detecting bias

WHAT COMPONENTS MAKE UP ACCESSIBILITY IN A MUSEUM?

Services (cafe, restroom, shop etc.)


Exhibiting content (curation of exhibition and positioning of works, height of artworks)


Staff (staff culture, treatment by staff, communication barriers)


Architecture (infrastructure, architectural design, height of counters)


Other (separation by other able-bodied visitors)

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EVALUATING AND INCOORPORATING EXISTING FEEDBACK METHODS

I did research on existing feedback methods and decided to optimize the experience by combining the most preferred methods to provide users with a customizable process. 

In person
staff

Questionnaires

Feedback
buttons

Feedback
wall

Facial 
Recognition

Feedback
wall

Comment cards

Social Media

Level of engagement/
Available time to reflect

2

3

2

4

0

4

5

4

Quality of feedback (openness for subjective response)

4

1

0

4

3

4

4

3

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How can we combined these preferred methods into a productive and customizable feedback experience

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feedback wall

social media

real time feedback app

comment cards

VISUALIZING THE EXPERIENCE FROM START TO FINISH

Visitors have the ability to leave their comments
1) in
real time, throughout the museum experience
2) 
after the museum tour, in the feedback lounge
3) at their own time, from home

THE DEVICE

The device allows you offer input either as you tour the museum, or after you've finished the tour. The feedback is automatically logged in the system and is available (anonymously) to other future visitors. 

WEBSITE PROTOTYPES

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